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Website Design & Development

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  • UI/UX Design
  • Art Direction
  • Animations

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San Francisco-based artificial intelligence company, Instabase, is defining the next phase of computing by helping companies build, discover, and run business applications more seamlessly. Baunfire partnered with the leading tech company to reimagine the brand’s corporate website experience.

Engaging animations for the enterprise landscape

To provide a modernized, elevated web experience for Instabase’s forward-thinking audience, the company’s new corporate site utilizes playful animations and interactions to keep users engaged. Delightful motion is paired with simple copy to tell a more humanized brand story.

Purposeful interactions for an improved path to conversion

Throughout the new Instabase corporate web experience, purposeful interactions help provide concise brand messaging while maintaining clear organization of content. As a result, the path to conversion is intuitive and simplified, driving an increase in demo inquiries.

Humanizing enterprise AI with an inviting color palette

A new, inviting color palette was developed to support the contemporary visual language and approachable tone of voice for the reimagined Instabase brand.

Simple and elevated typography

The typography treatment across the new Instabase corporate website reflects the innovative technology company’s identity — intelligent, helpful, and friendly.

Prioritizing the mobile experience

With mobile-first users in mind, the new Instabase.com provides an optimized web experience across multiple devices, while keeping animations intact.

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Let’s work together to build something great.
Case Studies
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